The winning project.
The name Strap has a lot to do with the look of the lamp. The pendant is suspended by a leather strap, which can even be swapped to a black or natural-colored version, allowing you to have a say in the lamp’s appearance. By virtue of the combination of leather and metal, the lamp visually interacts with a contemporary interior, where a mix of materials is one of today’s biggest trends. Strap is designed by Bjørn+Balle. The design duo consists of designers Christian Bjørn and Rune Balle. They design with a sense for current trends. Materials and details are raised to a higher level, giving the products a strong identity.
“The pendant light’s modular composition gives it a highly distinctive look, which will harmonize with contemporary interiors”.
For more than 60 years, the iF Design Award has been recognized for high quality and exceptional design. The German-based design prize is an international blue stamp and is given in different categories such as concept, service, architecture and design. This year a jury of 58 experts from around the world has rated a total of 5,500 nominees from 59 countries. Look more at ifworlddesignguide.com.
Design For The People is for all who appreciate classic as well as innovative lighting design. We are guided by our vision to create design products at a price that everyone can afford. Design with a Nordic twist, intended for people worldwide. Therefore, we invest in the form and functionality of each and every design we produce, just as we think about people and the environment in connection with each and every solution.